Benefits of a User-Friendly Content Calendar for B2B Marketing Teams

A simple but sometimes overlooked part of Social Media Marketing for brands is…

A user-friendly Content Calendar 🗓️

As you scale your content efforts, you and your team will need to be able to visualise and see what content is being published and when!

This allows for:

- Feedback 

- Changes to be made before posting

It reduces:

- Confusion 

- Posts going out that aren’t approved 

I found using Excel Sheets/Word Docs isn’t collaborative enough when you are publishing a lot of content each week, my suggestion is to build out your own from sites such as Notion ✅

This will allow a much more collaborative approach to how your business plans and executes content 🎬

This can solve a lot of future headaches for you and your marketing department! 

If you want to know how I build out my content calendar for clients at Trend 7 Media, send me a message!